Growth infrastructure for established e-commerce brands — paid from the upside, never by retainer.
We plug a senior growth team into established e-commerce brands — and get paid only on the revenue we add above your benchmark.
See if you qualify→Haxton Capital is compensated exclusively on the revenue generated above the agreed benchmark. Where revenue does not exceed the benchmark, no fee of any kind is due.
Agencies invoice for activity. We're paid from one place only: the revenue we add on top of what you already make. If the line doesn't go up, neither does our income — so every decision we take is a decision about your profit.
How the share worksRevenue generated for the brands we partner with
Average growth of active brands in their first six months
Average time a brand has been with us — and counting
Clients lost. Every brand that joined us is still with us.
One partner, since we plugged in: over 5 million in total sales in October — up 1,900% on September. Brand name withheld, product names redacted. Everything else is exactly what Shopify shows.
A retainer agency is paid the same in a record month and in a disaster. That's not a partner — that's a subscription. We only win when your numbers do.
Established brands rarely have a traffic problem. They have a system problem — and it usually shows up in one of these places.
Qualified visitors land on pages that don't sell: slow load, weak product pages, a checkout full of friction. One point of conversion rate changes the maths of every dollar you spend on ads.
→ Store manager · CROThe same ads have been running for months and nobody is testing new angles, hooks or formats. Without a steady flow of fresh creative, every audience burns out.
→ Creative strategist · Video editorOne person juggling Meta, Google, TikTok and email ends up doing all of them halfway. Spend creeps up, ROAS creeps down, and no one owns the number.
→ Dedicated media buyersTell us who you already have. We plug senior specialists into the gaps only — and work side by side with the people who already know your brand.
12disciplines4teams1revenue share
See what the tech team buildsOur AI and development teams build the systems that run every partner store — included in the partnership. No licences, no subscriptions, no cut of your orders.
Profit and loss to the cent, in real time. Every order, refund, fee and campaign on every platform — plus your team's performance — in one place, with admin and operator access.
One conversation is all it takes. Tell the supervisor what you need: it works out which agent should act — care, sales, order ops or retention — and passes the instruction on.
Push the summer bundle to repeat buyers this weekend.
Sales added the bundle to every upsell conversation
Shared memoryEvery agent reads the customer's full WhatsApp, SMS and email history, so nothing catches them off guard.
We replace the paid Shopify apps you run today with our own — at zero cost to you. Including the ones that quietly take a cut of every order.
No retainer, no hourly rate. We set your benchmark on real numbers, and our compensation comes only from the revenue we add above it.
Your current revenue becomes our starting line. Everything above it is growth — and growth is the only thing we're paid on.
We scale brands that already sell. We don't build them from zero.
Revenue share only works when there's a real baseline to grow from. That's why we only partner with brands that have a proven product and consistent sales.
Two minutes and a few honest numbers. We review every application ourselves and only contact the brands we can genuinely grow.
We open your store, ad accounts and margins, then agree a benchmark on real data. That line is where our compensation starts.
Based on the audit, we add specialists or back up the ones you already have, install our apps and connect everything to what becomes your Brain.
First every dollar has to come back multiplied. Only then do we open the tap. Last month's result becomes next month's floor.
The way we work is written into the way we're paid. Everything below follows from it.
The fastest way to kill a profitable store is to scale it too early. We make sure every dollar comes back multiplied before we open the budget — so ROAS climbs instead of crashing.
If 90% of your revenue depends on one platform and its costs jump 40% tomorrow, your business is exposed. We build an ecosystem where channels support each other, so growth is solid — not fragile.
You talk directly to the specialists on your account. Answers arrive in hours, because in paid media a day's delay can cost thousands.
You see what we see, live in the Brain: every dollar spent, every test running, every result. No polished monthly PDFs, no numbers you can't check yourself.
If your product sells on your store, we can open Amazon as an additional sales channel — account, listings and advertising handled end to end. Only for selected categories, and only when it adds margin.
Our income depends on your growth, so we choose carefully. If we don't believe we can move your numbers, we'll tell you — before anyone signs anything.
No sales calls, no pressure. We review every application and reach out only if we see real potential.